The Good Stuff
04/22/2024
5G and Connectivity Highlighted at SBJ World Congress of Sports
- Article
- 2 min read
Boingo and sports industry leaders gathered at SBJ World Congress of Sports to discuss emerging trends, strategies and innovations shaping the future of sports venues and teams.
Missed the conference? Here were the key takeaways:
- Innovation never stops: From professional sports leagues to college and universities, teams are embracing the spirit of innovation to push the boundaries in elevating the fan experience. The digital landscape is rapidly evolving and a commitment to adapting is key to staying ahead.
- Connectivity is tablestakes: Seamless connectivity powered by 5G and Wi-Fi 7 is the backbone of live entertainment. High-speed, reliable networks enable real-time engagement, interactive experiences and instant access to content, enhancing fan experiences. Adopting robust wireless infrastructure ensures that your fans stay connected and engaged throughout their journey.
- Data-driven decision making: Data is critical. Harnessing real-time performance insights and predictive analytics not only optimizes team performance, but also enhances the fan experience. Understanding fan preferences, behavior patterns and consumption habits empowers you to tailor offerings and create personalized engagement.
- Sustainability: From incorporating renewable energy sources to implementing eco-friendly building materials, sports organizations are leading the charge toward a greener future. By prioritizing sustainability, venues not only reduce their environmental footprint, but also inspire fans and stakeholders to embrace more eco-conscious practices.
- Cybersecurity: As sports organizations increasingly rely on digital technologies, cybersecurity is paramount. CTOs and CIOs must prioritize cybersecurity measures to safeguard sensitive data, digital infrastructure and ensure fan trust.
- Innovative revenue streams: Diversifying revenue streams is crucial for financial resilience. Exploring opportunities in e-sports, content partnerships and digital subscriptions presents avenues for sustainable growth. Embracing emerging trends while staying true to your brand ethos can unlock untapped revenue potential.
